Solomonic learning: Large language models and the art of induction

Large language models’ emergent abilities are improving with scale; as scale grows, where are LLMs heading? Insights from Ray Solomonoff’s theory of induction and stochastic realization theory may help us envision — and guide — the limits of scaling.

“One year of research in neural networks is sufficient to believe in God.” The writing on the wall of John Hopfield’s lab at Caltech made no sense to me in 1992. Three decades later, and after years of building large language models, I see its sense if one replaces sufficiency with necessity: understanding neural networks as we teach them today requires believing in an immanent entity.

Stefano Soatto.png
Stefano Soatto, a vice president and distinguished scientist with Amazon Web Services.
Credit: UCLA Samueli

Let’s start from the basics: when we teach machine learning, we say that memorization is bad, because it leads to overfitting and prevents generalization. Generalization is good — so good that, to achieve it, we incentivize machines not to memorize, through “regularization”. We even prove theorems — so-called uniform generalization bounds — that guarantee generalization no matter what distribution the data are drawn from, provided we avoid memorization.

But my mother always told me not to generalize, and she had me commit to memory countless useless poems in elementary school. Why am I teaching that generalization is good and memorization is bad, when I was taught the opposite?

Biology vs. technology

Machine learning has historically drawn inspiration from biology. But biological systems have hard ontogenic and phylogenic memory bounds: our synapses cannot memorize everything we experience, and our DNA cannot transmit the knowledge we’ve accumulated to our descendants. (As an educator and father, I often wished I could upload what I have learned into my students and kids. I haven’t figured that one out, but can we at least do it for AI models?) Furthermore, biology imposes a strong evolutionary bias toward minimizing inference latency: when facing an animal in the wild and having to determine who’s whose meal, we can’t reason through all past memories lest the decision be made for us.

In other words, biological systems are forced to adopt inductive learning, using specific data from the past (or a “training set”) to devise a process for handling any future data. Success in inference from inductive learning (or more simply, induction) relies on the so-called inductive hypothesis, that past performance can guarantee future rewards (the primate species called “financial advisor” has evolved out of this belief).

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Technology does not have the limitations of biological systems: there are no hard memory bounds (we can always add more storage) and no hard computational bounds (we can fire up more computers), at least until we hit cosmic limits. If we accept that machines do not have the same limitations as biology, what is the best inference paradigm for them? That is, given a training set and a test query, how can they devise the best answer?[1] If we want our model to operate in the constantly evolving real world, we shouldn’t assume the existence of a single distribution from which all data are drawn, in principio, nunc, et semper.

Inference that allows processing the training data at inference time is called transductive inference, or transduction. Transduction calls for us to memorize and reason, unlike induction, which wants us to generalize and forget. To perform optimal inference with respect to any hypothetical distribution in the future, one must memorize past data and, only when presented with a specific query, deploy “reasoning” skills and access memory to compute the best possible answer to that query.

Induction calls for forgetting what does not matter during training, under the assumption that the training set is representative of all future data. But in reality, one cannot know what data will be useful when, so memorization is wise if one can afford it, even when the data — like the writing on John Hopfield’s lab’s wall — does not make sense in that moment.

Transductive inference from inductive learning

Uniform generalization bounds may seem powerful because they are valid for any distribution; but for them to work, there can be only one distribution from which both past and future data are independently sampled. Paraphrasing the statistician Bruno de Finetti, this distribution does not exist in any objective or material sense. It is an abstract concept, the product of our imagination. Something we concoct to guide our intuition and analysis.

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The inductive hypothesis is fundamentally not verifiable: any finite training data could have been drawn with identical likelihood from infinitely many distributions, so even if there was a single true one, how would we know which? Once the present is past, we cannot repeat the experiment. The inductive hypothesis is a statement of faith and uniform generalization bounds an expression of hope, not quite within the scientific realm.

Don’t get me wrong: hope can pay off. The future often does resemble the past. But many of the mechanisms that generate the data we care about today, in business, finance, climate, and language, evolve over time. The same word can carry a different meaning today than it did a century, or even a decade, ago. The point is that whether the inductive hypothesis holds or not cannot be known ahead of time.

Solomonoff inference

What if we forgo generalization and embrace memorization and reasoning? Is that what LLMs are doing? If so, where are they heading? What does the limit of optimal transductive inference look like?

The answer was given in 1964 by the mathematician Ray Solomonoff and is now known, somewhat confusingly, as Solomonoff induction. I will refer to it as Solomonoff inference, which can be thought of as the limit of scaling laws when we allow memory, computational capacity, and time to grow to infinity.

Solomonoff inference is optimal with respect to all computable distributions, averaged with respect to the universal prior. The Church-Turing thesis predicates that any physically realizable mechanism belongs to this class. While infeasible in practice, since it requires infinite resources, Solomonoff’s algorithm is quite simple: execute all programs in increasing order of length until one manages to spit out all the data observed up to now, bit by bit, if it terminates.

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The optimal algorithm is basically a lookup table with a switch. There is no insight, no knowledge, not even learning. If presented with the same query twice in a row, the optimal algorithm would repeat the same procedure all over, having learned nothing from past experience.

Solomonoff inference is quite unlike neural networks, which are trained by comparing gradient vectors in a high-dimensional space, where the data are embedded. But could it be that, as we scale LLMs to larger and larger sizes, their behavior is beginning to resemble Solomonoff inference? After all, LLMs are known to memorize, albeit imperfectly, and they can perform universal computation, at least if augmented with a scratchpad. Indeed, LLMs are already able to perform rudimentary transductive inference, now known as “in-context learning” — somewhat confusingly, as it involves no learning: if presented with the same context twice, an LLM would repeat the same process, with no improvement from experience.

So, if LLMs were to begin to perform Solomonoff inference, would they become “superintelligent”? Given no accepted definition of intelligence, let alone its superlatives, many tacitly assume inference performance as its proxy: “smarter” models (or students) perform better on tests, whether the SAT, GRE, or BAR, or the famed IMO math competition. The higher the score, the more “intelligent” the model must be! But the absolute best would be Solomonoff’s algorithm, and no matter what one’s definition of intelligence is, Solomonoff’s algorithm cannot meet it: if by mistake the IMO printed each question twice, Solomonoff’s algorithm would redo the same work twice, not exactly what most would call “intelligent” behavior.

As an analogy, an “inductive student” is a diligent pupil who studies the textbook and completes all homework assignments and practice problems before showing up at the exam. So long as the questions are close enough to practice problems, the inductive student does well. On the occasional odd (or out-of-distribution, as a believer in induction would say) question, the inductive student may not do as well.

By contrast, the “transductive student” does not study at all and instead shows up at the exam with the textbook in hand. Only after reading the first question does the transductive student go through the book to find all the pieces needed to assemble an answer. The student could, in principle, repeat the exercise all the way to the last question, learning nothing in the process. As Solomonoff showed us, there is no need to be smart if one has unbounded time, memory, and computational power.

Do we want models that perform well on benchmark exams, or is the kind of “intelligence” we want something else? Fortunately, inductive and transductive inference are not mutually exclusive. In fact, their difference is quite subtle, as one could frame either as a special case of the other, and the two coincide when the data are independently and identically distributed.

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What matters is that LLMs are inductively trained transductive-inference engines and can therefore support both forms of inference.[2] They are capable of performing inference by inductive learning, like any trained classifier, akin to Daniel Kahneman’s “system 1” behavior — the fast thinking of his book title Thinking Fast and Slow. But LLMs are also capable of rudimentary forms of transduction, such as in-context-learning and chain of thought, which we may call system 2 — slow-thinking — behavior. The more sophisticated among us have even taught LLMs to do deduction — the ultimate test for their emergent abilities.

AI models’ inferential abilities are improving organically with scale — although they’re still inferior to those of the best humans on most tasks. But they are also being actively fostered through the use of formal-verification tools such as LEAN, as is happening at AWS. One could call this paradigm Solomonic learning: embrace memorization and foster reasoning, yet do not eschew induction. Simple tasks that might benefit from past experience can be solved inductively, saving time and energy, but doing so requires “understanding” and “insight”.

Given that paradigm, the question is what classes of models best support Solomonic learning.

Architectures for Solomonic learning

Solomonic learning requires models that can memorize and perform computation at inference time, in addition to performing ordinary induction. The model architectures therefore need eidetic (verbatim) working memory, which could fade over time, to support computation; but they also need long-term memory to easily retrieve facts from the distant past (the purpose for which humans invented the printing press).

To adapt to changing conditions, they need their long-term memory to decay in synchrony with changes to the mechanisms that generate the data they process. Evolution does that for biological agents, to the benefit of the species rather than any one individual. Transformers, the workhorses of current LLMs, have eidetic (verbatim) memory “in context”, but only until tokens slide out of context. They also have permanent memory “in weights”, but training data are not accessible eidetically from the weights, and there is no long-term adaptation. Eidetic long-term memory can be accessed through RAG (retrieval-augmented generation), but in current Transformers, RAG is not integrated into the primary (autoregressive) inference loop.

Stochastic realization theory and input-dependent state space models

Half a century ago, stochastic realization theory tackled the question of how to model sequential data for downstream decision or control tasks. The “state” of the model was defined as the function of past data that is sufficient for the future, meaning that, given the state, one can discard all past data and predict future data as well as if the data had been retained.

The trivial state is the data itself. An optimal state, by definition, supports an optimal predictor, which is one that makes the prediction error unpredictable. Then, by construction, the state contains all the “information” in past data. During training, the states of LLMs are their weights, so it should be no surprise that next-token prediction is the method of choice for training them. During inference, the state of a Transformer-based LLM is the sliding window of tokens, which is “deadbeat”, meaning that it decays to zero in finite steps without a driving input.

B'MOJO.jpg
In B’MOJO, a state-space model (SSM) computes a fading memory that represents long-range dependencies through a fixed-dimensional representation (pink). The eidetic memory, by contrast, selects tokens from the past (dark-blue x's) using an innovation test over the SSM output and appends them to the current sliding window. Adapted from "B'MOJO: Hybrid state space realizations of foundation models with eidetic and fading memory".

In general, as we observe more and more data during both training and inference, the state must grow apace. In the 1970s, an unbounded state was unthinkable, so the key question was how to find a fixed-dimensional state that is optimal even as the data volume grows to infinity. Therefore, stochastic realization theory focused on Markov processes that admit a finite-dimensional state.

Since any finite-memory sequence could be modeled as the output of a linear model driven by white zero-mean Gaussian noise, the attention was all on linear state-space models (SSMs). While simplistic, such SSMs were good enough to take us to the moon. Today, an unbounded state is not unthinkable. Nonetheless, LLM weights are fixed after training, and the context size is imposed by hardware limitations. So we need richer architecture families.

As an aside, I wish to stress the distinction between the model, which is any state-space realization that supports optimal prediction (there are generally infinitely many), and the system, which is the “real” mechanism that generates the data. The system is unknown and unknowable; the model is tangible and entirely under our control. Although as engineers we are trained to believe that models of the world converge to the “true” system as they improve, this position — known in epistemology as "naïve realism" — is scientifically indefensible.[3]

Amazon’s Stefano Soatto on how learning representations came to dominate machine learning.

To stress the dichotomy between the system and the model, in 1979, Anders Lindqvist and Giorgio Picci derived an equation that, four decades later, is at the heart of diffusion models. In a dissipative physical system, time cannot be reversed, bu it can in a model of that system, for instance a Gaussian SSM. The structure of the reverse diffusion in the model is the same as the forward diffusion, a fact that is exploited in diffusion models for image generation.[4]

Unlike deadbeat Transformers, SSMs have unbounded memory, but it fades, making them incompatible with optimal transductive inference. Again in the 1970s, the late Roger Brockett triggered a burst of interest in input-dependent state-space models, where some of the parameters are affected by the input, the simplest case being when they interact (bi-)linearly with the state. Art Krener showed that such bilinear SSMs can approximate an arbitrarily complex nonlinear (smooth) model. Alberto Isidori and coworkers extended stochastic realization theory to bilinear models, but still with an eye to making the state as small as possible.

Even 30 years later, prior to the deep-learning revolution, when we used input-dependent SSMs to generate videos of dynamic textures, we were still focused on keeping the state dimension as small as possible, encouraged by the fact that 20 states were sufficient to animate and control the rendering of waterfalls, flames, smoke, foliage, talking faces, and other stationary processes. Thanks to the reversibility of the model, we could even make smoke or steam move faster, slower, or backwards!

Deep learning twisted Occam’s razor by trying to make the embedding dimension of the training state (the weights) as large as possible, not as small as possible. Dimension is only an upper bound on “information,” and the key to induction is to limit the “information” in, not the dimension of, the trained weights.[5] Two decades later, we stacked SSMs into a neural architecture by feeding the (input-dependent) prediction residual of one layer to the next.

A breakthrough came with Mamba, which showed that efficient implementation at the hardware level is key. When Mamba is stripped down (as it is in appendix E of our recent paper on architectures to support transductive inference), it is a stack of bilinear SSMs (which Mamba’s developers call “selective state-space models”) restricted to non-interacting states (diagonal dynamics), so it can be implemented efficiently in hardware.

Diagonal SSMs are disjoint from and complementary to Transformers. Autoregressive (AR) Transformers have nilpotent dynamics, meaning that the state transition matrix becomes zero in a finite number of steps in the absence of external input. Mamba has diagonal dynamics, and nilpotent matrices cannot be diagonalized. Diagonal SSMs support infinite fading memory; AR Transformers support finite eidetic memory, and neither is general. Instead, any general (bi-)linear system can be converted to a so-called canonical form, also derived in the 1970s, which can support both eidetic and fading memory.

Meet B’MOJO

B’MOJO is a family of architectures based on canonical realizations that include Transformers, Mamba-like SSMs, and any hybrid combination of the two. There are combinatorially many options, and the name of the game is to find those that are sufficiently general to support different memory regimes yet can be efficiently mapped to specific hardware in order to scale. We plan to release basic versions of B’MOJO both for GPU hardware and for Amazon’s Trainium hardware, so they can be easily compared with existing Transformers, SSMs, and hybrid architectures.

The writing on the wall

While a representation of the “true” system is fundamentally elusive, lending credence to the writing on the wall of John Hopfield’s lab back in 1992, building model realizations is a concrete exercise grounded in data. LLMs, where the “L” refers not to natural language but to the inner language that emerges in the trained model at scale, are stochastic realizations trained inductively as optimal predictors and coopted for (suboptimal) transductive inference and generation. If the training data subtend latent logical structures, as do sensory data such as visual or acoustic data, models trained as optimal predictors are forced to capture their statistical structure.

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Thus, LLMs in our parlance include so-called world models trained with visual, acoustic, olfactory, tactile, and other sensory data. The model is indifferent to whether tokenized data express some abstract concept in natural language or a physical measurement process in finite precision. The resulting LLMs can represent concepts and meanings, including physical concepts such as the laws of physics, and can in principle reason, although at present they appear to be mostly building ever bigger lookup tables. Regardless, as stochastic dynamical models, LLMs can be controlled, probed with causal interventions, made observable, and studied with the tools of dynamical-systems theory.

A model is an abstraction of the underlying world — not a representation of it, because there is no objective “it” to re-present, but a realization of it, made real through the only objective entity, which is the data. Synthetic data are just as real to the model as data produced by a physical measurement process, and aligning the two is the essence of perception, for this reason often referred to as controlled hallucination.

While much of the popular discourse denigrates hallucinations[6] as something to be avoided, the ability to hallucinate is necessary for reasoning. The question is not how to avoid hallucinations but how to control them, which is the process of alignment. Architectures designed for decision and control can help, and decades of work in dynamical systems and controls may provide insights — hopefully without the need to resort to divinity, as the writing on the wall suggested.

Footnotes

[1] Note that "best" does not mean "correct." If the data is insufficient to identify the correct conclusion, even the best answer can be wrong.

[2] The simplest form of inductive learning for transductive inference is transductive fine-tuning, a form of meta-learning: past data is used to "meta-train" a model that, at inference time, is fine-tuned with a small number of examples ("few shots") to perform a new task. LLMs take this program steps further, by using sequential data with a latent logical structure (not only natural language but also video, audio, and other signals) to produce an “inner language” (we call it "Neuralese") that can then be co-opted for transductive inference.

[3] Quoting Bertrand Russell: “We all start from 'naïve realism,' i.e., the doctrine that things are what they seem. ... The observer, when he seems to himself to be observing a stone, is really, if physics is to be believed, observing the effects of the stone upon himself. Thus science seems to be at war with itself: when it most means to be objective, it finds itself plunged into subjectivity against its will. Naïve realism leads to physics, and physics, if true, shows that naïve realism is false. Therefore naïve realism, if true, is false; therefore it is false.” Even the International Vocabulary of Metrology has dispensed with the notion of “true value” in its most recent revisions.

[4] In the paper that introduced diffusion models for image generation, the reverse-diffusion equation was attributed to a 1949 work of Feller. However, forward diffusion in the form in use today was not derived until 1960, so neither was reverse diffusion. Later references attribute the reverse-diffusion equation to a 1982 paper by B. D. O. Anderson, which, however, did not introduce it but instead described it, based on the 1979 paper of Lindqvist and Picci, correctly referenced in Anderson’s work, and extended it to more general models different from those in use in diffusion models today. The correct reference for the reverse-diffusion equation used in diffusion models is therefore Lindqvist-Picci 1979.

[5] I use quotes because defining information for the weights of a trained model entails some subtleties, but it can be done.

[6] "Hallucinations" are data generated by a model that are statistically compatible with the training set (in the sense of high likelihood under the trained model), yet "wrong", i.e., individually inconsistent with constraints that some external oracle has deemed "true" ("facts", or "axioms"). In other words, hallucinations are the product of any generative model. Outside formalized domains such as math or code, there is no objective "truth", so the oracle is replaced by an accepted knowledge base, which depends on the application. For "common sense" knowledge, the base is generally a large corpus of (more or less) verified facts, such as WikiData. Outside formalized domains, including the law, there is no guarantee that the facts or "axioms" are mutually compatible.

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We’re working on the future. If you are seeking an iterative fast-paced environment where you can drive innovation, apply state-of-the-art technologies to solve large-scale real world delivery challenges, and provide visible benefit to end-users, this is your opportunity. Come work on the Amazon Prime Air Team! We are seeking a highly skilled weather scientist to help invent and develop new models and strategies to support Prime Air’s drone delivery program. In this role, you will develop, build, and implement novel weather solutions using your expertise in atmospheric science, data science, and software development. You will be supported by a team of world class software engineers, systems engineers, and other scientists. Your work will drive cross-functional decision-making through your excellent oral and written communication skills, define system architecture and requirements, enable the scaling of Prime Air’s operation, and produce innovative technological breakthroughs that unlock opportunities to meet our customers' evolving demands. About the team Prime air has ambitious goals to offer its service to an increasing number of customers. Enabling a lot of concurrent flights over many different locations is central to reaching more customers. To this end, the weather team is building algorithms, tools and services for the safe and efficient operation of prime air's autonomous drone fleet.
US, CA, Santa Clara
Amazon Q Business is an AI assistant powered by generative technology. It provides capabilities such as answering queries, summarizing information, generating content, and executing tasks based on enterprise data. We are seeking a Language Data Scientist II to join our data team. Our mission is to engineer high-quality datasets that are essential to the success of Amazon Q Business. From human evaluations and Responsible AI safeguards to Retrieval-Augmented Generation and beyond, our work ensures that Generative AI is enterprise-ready, safe, and effective for users. As part of our diverse team—including language engineers, linguists, data scientists, data engineers, and program managers—you will collaborate closely with science, engineering, and product teams. We are driven by customer obsession and a commitment to excellence. In this role, you will leverage data-centric AI principles to assess the impact of data on model performance and the broader machine learning pipeline. You will apply Generative AI techniques to evaluate how well our data represents human language and conduct experiments to measure downstream interactions. Key job responsibilities * oversee end-to-end evaluation data pipeline and propose evaluation metrics and methods * incorporate your knowledge of linguistic fundamentals, NLU, NLP to the data pipeline * process and analyze diverse media formats including audio recordings, video, images and text * perform statistical analysis of the data * write intuitive data generation & annotation guidelines * write advanced and nuanced prompts to optimize LLM outputs * write python scripts for data wrangling * automate repetitive workflows and improve existing processes * perform background research and vet available public datasets on topics such as long text retrieval, text generation, summarization, question-answering, and reasoning * leverage and integrate AWS services to optimize data collection workflows * collaborate with scientists, engineers, and product managers in defining data quality metrics and guidelines. * lead dive deep sessions with data annotators About the team About AWS Diverse Experiences AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying. Why AWS? Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses. Inclusive Team Culture AWS values curiosity and connection. Our employee-led and company-sponsored affinity groups promote inclusion and empower our people to take pride in what makes us unique. Our inclusion events foster stronger, more collaborative teams. Our continual innovation is fueled by the bold ideas, fresh perspectives, and passionate voices our teams bring to everything we do. Mentorship & Career Growth We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional. Work/Life Balance We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve.
GB, London
Are you looking to work at the forefront of Machine Learning and AI? Would you be excited to apply cutting edge Generative AI algorithms to solve real world problems with significant impact? The AWS Industries Team at AWS helps AWS customers implement Generative AI solutions and realize transformational business opportunities for AWS customers in the most strategic industry verticals. This is a team of data scientists, engineers, and architects working step-by-step with customers to build bespoke solutions that harness the power of generative AI. The team helps customers imagine and scope the use cases that will create the greatest value for their businesses, select and train and fine tune the right models, define paths to navigate technical or business challenges, develop proof-of-concepts, and build applications to launch these solutions at scale. The AWS Industries team provides guidance and implements best practices for applying generative AI responsibly and cost efficiently. You will work directly with customers and innovate in a fast-paced organization that contributes to game-changing projects and technologies. You will design and run experiments, research new algorithms, and find new ways of optimizing risk, profitability, and customer experience. In this Data Scientist role you will be capable of using GenAI and other techniques to design, evangelize, and implement and scale cutting-edge solutions for never-before-solved problems. Key job responsibilities - Collaborate with AI/ML scientists, engineers, and architects to research, design, develop, and evaluate cutting-edge generative AI algorithms and build ML systems to address real-world challenges - Interact with customers directly to understand the business problem, help and aid them in implementation of generative AI solutions, deliver briefing and deep dive sessions to customers and guide customer on adoption patterns and paths to production - Create and deliver best practice recommendations, tutorials, blog posts, publications, sample code, and presentations adapted to technical, business, and executive stakeholder - Provide customer and market feedback to Product and Engineering teams to help define product direction About the team Diverse Experiences Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying. Why AWS Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses. Work/Life Balance We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud. Inclusive Team Culture Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness. Mentorship and Career Growth We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
US, CA, Palo Alto
Amazon Sponsored Products is investing heavily in building a world class advertising business and we are responsible for defining and delivering a collection of GenAI/LLM powered self-service performance advertising products that drive discovery and sales. Our products are strategically important to Amazon’s Selling Partners and key to driving their long-term growth. We deliver billions of ad impressions and clicks daily and are breaking fresh ground to create world-class products. We are highly motivated, collaborative and fun-loving team with an entrepreneurial spirit and bias for action. With a broad mandate to experiment and innovate, we are growing at an unprecedented rate with a seemingly endless range of new opportunities. This role will be pivotal within the Autonomous Campaigns org of Sponsored Products Ads, where we're pioneering the development of AI-powered advertising innovations that will redefine the future of campaign management and optimization. As a Principal Applied Scientist, you will lead the charge in creating the next generation of self-operating, GenAI-driven advertising systems that will set a new standard for the industry. Our team is at the forefront of designing and implementing these transformative technologies, which will leverage advanced Large Language Models (LLMs) and sophisticated chain-of-thought reasoning to achieve true advertising autonomy. Your work will bring to life systems capable of deeply understanding the nuanced context of each product, market trends, and consumer behavior, making intelligent, real-time decisions that surpass human capabilities. By harnessing the power of these future-state GenAI systems, we will develop advertising solutions capable of autonomously selecting optimal keywords, dynamically adjusting bids based on complex market conditions, and optimizing product targeting across various Amazon platforms. Crucially, these systems will continuously analyze performance metrics and implement strategic pivots, all without requiring manual intervention from advertisers, allowing them to focus on their core business while our AI works tirelessly on their behalf. This is not simply about automating existing processes; your work will redefine what's possible in advertising. Our GenAI systems will employ multi-step reasoning, considering a vast array of factors, from seasonality and competitive landscape to macroeconomic trends, to make decisions that far exceed human speed and effectiveness. This autonomous, context-aware approach represents a paradigm shift in how advertising campaigns are conceived, executed, and optimized. As a Principal Applied Scientist, you will be at the forefront of this transformation, tackling complex challenges in natural language processing, reinforcement learning, and causal inference. Your pioneering efforts will directly shape the future of e-commerce advertising, with the potential to influence marketplace dynamics on a global scale. This is an unparalleled opportunity to push the boundaries of what's achievable in AI-driven advertising and leave an indelible mark on the industry. Key job responsibilities • Seek to understand in depth the Sponsored Products offering at Amazon and identify areas of opportunities to grow our business using GenAI, LLM, and ML solutions. • Mentor and guide the applied scientists in our organization and hold us to a high standard of technical rigor and excellence in AI/ML. • Design and lead organization-wide AI/ML roadmaps to help our Amazon shoppers have a delightful shopping experience while creating long term value for our advertisers. • Work with our engineering partners and draw upon your experience to meet latency and other system constraints. • Identify untapped, high-risk technical and scientific directions, and devise new research directions that you will drive to completion and deliver. • Be responsible for communicating our Generative AI/ Traditional AI/ML innovations to the broader internal & external scientific community.
US, WA, Seattle
Amazon Advertising is one of Amazon's fastest growing and most profitable businesses, responsible for defining and delivering a collection of advertising products that drive discovery and sales. Our products and solutions are strategically important to enable our Retail and Marketplace businesses to drive long-term growth. We deliver billions of ad impressions and millions of clicks and break fresh ground in product and technical innovations every day! As a Data Scientist on this team you will: - Lead Data Science solutions from beginning to end. - Deliver with independence on challenging large-scale problems with complexity and ambiguity. - Write code (Python, R, Scala, SQL, etc.) to obtain, manipulate, and analyze data. - Build Machine Learning and statistical models to solve specific business problems. - Retrieve, synthesize, and present critical data in a format that is immediately useful to answering specific questions or improving system performance. - Analyze historical data to identify trends and support optimal decision making. - Apply statistical and machine learning knowledge to specific business problems and data. - Formalize assumptions about how our systems should work, create statistical definitions of outliers, and develop methods to systematically identify outliers. Work out why such examples are outliers and define if any actions needed. - Given anecdotes about anomalies or generate automatic scripts to define anomalies, deep dive to explain why they happen, and identify fixes. - Build decision-making models and propose effective solutions for the business problems you define. - Conduct written and verbal presentations to share insights to audiences of varying levels of technical sophistication. Why you will love this opportunity: Amazon has invested heavily in building a world-class advertising business. This team defines and delivers a collection of advertising products that drive discovery and sales. Our solutions generate billions in revenue and drive long-term growth for Amazon’s Retail and Marketplace businesses. We deliver billions of ad impressions, millions of clicks daily, and break fresh ground to create world-class products. We are a highly motivated, collaborative, and fun-loving team with an entrepreneurial spirit - with a broad mandate to experiment and innovate. Impact and Career Growth: You will invent new experiences and influence customer-facing shopping experiences to help suppliers grow their retail business and the auction dynamics that leverage native advertising; this is your opportunity to work within the fastest-growing businesses across all of Amazon! Define a long-term science vision for our advertising business, driven from our customers' needs, translating that direction into specific plans for research and applied scientists, as well as engineering and product teams. This role combines science leadership, organizational ability, technical strength, product focus, and business understanding. Team video ~ https://youtu.be/zD_6Lzw8raE