The Sponsored Products and Brands (SPB) team at Amazon Ads is re-imagining advertising through generative AI, transforming how millions of customers discover products and engage with brands across Amazon.com and beyond. We bridge human creativity with artificial intelligence across the full advertising lifecycle—from ad creation and optimization to performance analysis and customer insights. Within SPB, the Off-Search team builds ad experiences across surfaces beyond Search—product detail pages, the homepage, and store-in-store pages. Our team is specifically focused on ad and experience expansion on Homepage: growing the number of ad placements, introducing new widget formats, and delivering richer, more personalized ad experiences that integrate naturally with the shopping journey. We partner with Amazon Stores to ensure ads complement organic recommendations—new arrivals, deals, basket-building content, and fast-delivery options—while adapting to shopper preferences, seasonal moments, and diverse page layouts. We operate full stack, from backend retrieval and auction systems to the shopper-facing experience layer. If you're energized by solving complex challenges at the intersection of ads, personalization, and customer experience, join us in shaping the future of advertising on Amazon's most visited surface. Key job responsibilities This role will be pivotal in redesigning how ads contribute to a personalized, relevant, and inspirational shopping experience, with the customer value proposition at the forefront. Key responsibilities include, but are not limited to: - Contribute to the design and development of GenAI, deep learning, multi-objective optimization and/or reinforcement learning empowered solutions to transform ad retrieval, auctions, whole-page relevance, and/or bespoke shopping experiences. - Collaborate cross-functionally with other scientists, engineers, and product managers to bring scalable, production-ready science solutions to life. - Stay abreast of industry trends in GenAI, LLMs, and related disciplines, bringing fresh and innovative concepts, ideas, and prototypes to the organization. - Contribute to the enhancement of team’s scientific and technical rigor by identifying and implementing best-in-class algorithms, methodologies, and infrastructure that enable rapid experimentation and scaling. - Mentor and grow junior scientists and engineers, cultivating a high-performing, collaborative, and intellectually curious team. A day in the life As an Applied Scientist on the Sponsored Products and Brands Off-Search team, you will contribute to the development in Generative AI (GenAI) and Large Language Models (LLMs) to revolutionize our advertising flow, backend optimization, and frontend shopping experiences. This is a rare opportunity to redefine how ads are retrieved, allocated, and/or experienced—elevating them into personalized, contextually aware, and inspiring components of the customer journey. You will have the opportunity to fundamentally transform areas such as ad retrieval, ad allocation, whole-page relevance, and differentiated recommendations through the lens of GenAI. By building novel generative models grounded in both Amazon’s rich data and the world’s collective knowledge, your work will shape how customers engage with ads, discover products, and make purchasing decisions. If you are passionate about applying frontier AI to real-world problems with massive scale and impact, this is your opportunity to define the next chapter of advertising science. About the team The Off-Search team within Sponsored Products and Brands (SPB) is focused on building delightful ad experiences across surfaces beyond Search on Amazon—such as product detail pages, the homepage, and store-in-store pages—to drive monetization. Our Homepage team is at the center of this mission, leveraging large language models (LLMs) to build a new generation of personalized ad experiences that understand shopper intent, adapt to individual preferences, and deliver contextually relevant creatives in real time. Beyond Homepage, we are designing these experiences as reusable building blocks that can scale across other pages on Amazon—detail pages, browse, store-in-store, and emerging surfaces—so that innovation on one page accelerates growth everywhere. We operate full stack, from backend ads-retail edge services, ads retrieval, and ad auctions to shopper-facing experiences, working in close partnership with Amazon Stores to integrate advertising seamlessly alongside organic content like new arrivals, basket-building recommendations, and fast-delivery options. Curious about our advertising solutions? Discover more about Sponsored Products and Sponsored Brands to see how we're helping businesses grow on Amazon.com and beyond!