Optimizing LoRA target module selection for efficient fine tuning

Ablation study clarifies trade-offs between accuracy and efficiency when using low-rank adaptation (LoRA) to fine-tune AI models.

Overview by Amazon Nova
  • On the CoCoHD dataset, using o_proj + fc2 achieved a +15% absolute improvement over the base model, compared to only +3% with o_proj alone, demonstrating that task difficulty amplifies the impact of target module selection ("Optimizing LoRA target module selection for efficient fine tuning," Amazon Science, 2026).
  • The o_proj-only configuration demonstrated remarkable consistency, never failing outright on any task and typically performing within a few percentage points of the best configuration, making it an attractive default choice for the Nova 2.0 Lite multimodal reasoning LLM (Ibid.).
  • On average, o_proj LoRA is within 2% of o_proj + fc2 in terms of accuracy but has 22.6% lower latency (TPOT p95 decreases from 10.085ms → 7.803ms), highlighting the efficiency benefits of using o_proj alone (Ibid.).
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Fine-tuning a large language model (LLM) on a specific task requires updates to billions of parameters across trillions of tokens, with the attendant costs in GPU resources and time.

Low-rank adaptation (LoRA) is a more efficient alternative that freezes the original model weights but introduces lightweight matrices into specific model sublayers, or “modules”. These matrices (commonly referred to as “adapters”) modify the modules’ weights, enabling not only efficient fine tuning but also on-demand model serving, which dramatically lowers inference costs; base-model sharing across GPUs, which cuts memory requirements; lower download overhead; and parallel inference across multiple adapters.

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The question is where to insert these adapters across the model. Empirically, targeting more and larger modules tends to boost performance, because it allows more flexibility in customization; but it also increases training and inference costs. Using a smaller, well-chosen subset preserves most gains with significantly better efficiency.

Using Amazon’s Nova 2.0 Lite multimodal reasoning LLM as our base model, we set ourselves the goal of identifying a subset of standardized target-module configurations that works effectively across the vast majority of customer use cases. Through an ablation study, we identified a module known as o_proj, as the single module where adding an adapter achieves the best trade-off between efficiency and accuracy (o_proj is a linear transformation that mixes representations across attention heads into a single, cohesive form for the rest of the model to understand).

The Transformer architecture

Transformer models — the models responsible for all of AI’s remarkable recent gains — consist largely of blocks that are repeated multiple times. Each block in turn has two main components: an attention mechanism, which determines the relevance of previously seen tokens to the token currently being processed, and a feed-forward network, a conventional neural network that does additional processing on the outputs of the attention mechanism.

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The attention mechanism involves three different matrices, which take their names from database design: the query matrix represents how relevant the current token is to the other tokens in the input sequence; the key matrix represents how relevant other tokens are to one another; and the value matrix represents the raw content of those other tokens. Multiplying the three matrices together creates, essentially, a recipe for the Transformer's next output.

To reduce computational complexity, these multiplications take place in a space with reduced dimensions. The matrices themselves and the results of their multiplication then have to be projected back up to the original dimensions of the input.

LoRA approximates weight updates using a product of two smaller matrices, drastically reducing the number of trainable parameters. The technique is typically applied to attention projection layers and feed-forward network layers. These modules are ideal candidates because they constitute the bulk of Transformer parameters, directly govern representation learning, and exhibit natural alignment with low-rank approximations. Empirical evidence shows weight changes in these layers often lie within a low-dimensional subspace during fine tuning.

LoRA.16x9.png
LoRA for a generic layer-weight matrix (W). The weights are modified by the product of two smaller matrices (A and B), whose lower dimensions drastically reduce the number of trainable parameters.

Target module selection

Selecting the right target modules directly affects accuracy, latency, and computational efficiency. The optimal choice of target modules is primarily a function of (a) the base model being fine-tuned (i.e., its architecture, pre- and post-training data distributions, etc.) and (b) customization domain/modality.

When fine-tuning Nova 2.0 Lite, we balanced two competing objectives:

  1. Maximizing accuracy across diverse tasks and modalities and
  2. Minimizing latency to preserve LoRA's efficiency benefits.

We investigated the application of LoRA to four different modules in each Transformer block: the query, key, and value projection layers ( qkv); the o_proj layer; and two different fully connected layers in the feed-forward network, gate_up_proj and gate_down_proj (referred to as fc1 and fc2). Below are the trade-offs for these modules, both singly and in combination, based on results published in literature and empirical studies.

Combination

Expected accuracy

Expected latency

Use case

qkv only

Good (baseline)

Lowest

  • Resource-constrained environments
  • Tasks where attention mechanisms are critical (e.g., classification, lightweight generation)
  • Prioritizes speed over maximum accuracy

o_proj only

Moderate

Lowest

  • Ultralow-latency scenarios
  • Tasks where refining attention outputs is sufficient (e.g., simple sentiment analysis). Plays an important role in reasoning
  • Less effective than qkv, but very efficient

qkv + o_proj

High

Low to moderate (+5–10%)

  • Attention-focused tasks (e.g., machine translation, summarization)
  • Balances refinement of both attention context ( o_proj) and query/key/value projections ( qkv)
  • Best accuracy-to-latency ratio for most NLP tasks

qkv + fc1 / fc2

Very high (close to full fine tuning)

Moderate (+10–15%)

  • Complex generation tasks (e.g., translation, long-form summarization)
  • When feed-forward layers ( fc1/ fc2) significantly influence output quality as they store and retrieve factual knowledge
  • Prioritizes accuracy over speed

o_proj + fc1 / fc2

Good to high

Moderate (+5–10%)

  • Tasks requiring adaptation of both attention output ( o_proj) and feed-forward layers (e.g., text classification, sentiment analysis)
  • Suitable when qkv adaptation is unnecessary

qkv + o_proj + fc1 / fc2

Highest (near-full fine tuning)

High (+15–20%)

  • Maximum accuracy for critical tasks (e.g., research benchmarks, high-stakes generation)
  • When all components of the Transformer block need adaptation
  • Avoid for production if latency matters

All modules
( qkv, o_proj, fc1, fc2)

Maximum

Highest (+20–25%)

  • Prototyping/research with no latency constraints
  • Rarely justified in practice; marginal gains over qkv + o_proj + fc1/ fc2

Trade-offs of accuracy and latency across target modules, based on literature review and empirical evidence.

Experimental methodology

We conducted a comprehensive ablation study, training multiple supervised-fine-tuning (SFT) LoRA variants on seven datasets spanning both text and visual data, across reasoning (i.e., the training datasets themselves include reasoning content) and non-reasoning tasks. The datasets covered diverse challenges from simple question answering to long-context summarization and structured JSON extraction.

Dataset

Modality

Reasoning traces

Domain

Tasks

Training size

Eval size

Eval metric

Source

FinCOT

Txt

Yes

Finance

Financial-reasoning dataset. Samples consist of complex financial queries, along with reasoning traces obtained from GPT-4o. Predictions are typically complex tables or calculations based on the input.

7436

1147

Accuracy

https://huggingface.co/datasets/TheFinAI/FinCoT

GovReport

Txt

No

Goverment Doc

Large-context (30-40K tokens) summarization

17457

837

RougeLsum

https://gov-report-data.github.io/

MedMCQA

Txt

No

Medical

Dataset for multiple-choice QA — also used in Nova 1.0

20k

3683

Accuracy

https://huggingface.co/datasets/openlifescienceai/medmcqa

MedReason

Txt

Yes

Medical

Medical-reasoning dataset that consists of questions and answers compiled from various medical benchmarks (MedQA, MedMCQA, etc.), along with synthetic, high-quality reasoning traces. (This uses the same eval set as MedMCQA.)

31682

3683

Accuracy

https://huggingface.co/datasets/UCSC-VLAA/MedReason

CoCoHD

Txt

No

Political Doc

A complex benchmark consisting of large-context (>20K tokens) transcripts of congressional hearings. The output is expected to be a summary in a specific JSON format, consisting of the members present, topic discussed, outcomes, etc.

732

1053

Averaged key and value match rate

https://github.com/gtfintechlab/CoCoHD

Llava-COT

Image

Yes

Image understanding, General/Science

Multimodal, image benchmark consisting of Q&A reasoning questions. The dataset includes high-quality reasoning traces.

10k

270

Exact match rate

https://huggingface.co/datasets/Xkev/LLaVA-CoT-100k

Invoice OCR

Image

No

Image understanding

OCR benchmark that takes an input image and produces a JSON file with fields from the image.

1400

447

Accuracy

Summary of the experiment datasets

All experiments used the Nova 2.0 Lite general-availability checkpoint with consistent hyperparameters across target modules, including learning-rate ratio and alpha values.

Target dataset

Setting

SFT LoRA target performance

Nova 2.0 Lite performance

Fin-COT

qkv

67.09%

72.12%

o_proj

68.30%

fc1

75.35%

fc2

60.24%

o_proj + fc1

61.38%

qkv + fc2

60.31%

o_proj + fc2

62.79%

qkv + fc1

68.37%

All target modules

66.15%

CoCoHD

qkv

19.64%

45.14%

o_proj

65.88%

fc1

41.96%

fc2

17.62%

o_proj + fc1

76.83%

qkv + fc2

66.47%

o_proj + fc2

79.14%

qkv + fc1

45.45%

All target modules

82.75%

GovReport

o_proj

41.25%

38.90%

fc1

39.69%

o_proj + fc1

41.74%

o_proj + fc2

42.16%

qkv + fc1

41.66%

qkv + fc2

39.02%

All target modules

41.95%

Llava-COT

qkv

64.26%

16.22%

o_proj

64.26%

fc1

65.92%

fc2

65.02%

o_proj + fc1

63.21%

qkv + fc2

62.76%

o_proj + fc2

66.37%

qkv + fc1

66.52%

All target modules

63.96%

Invoice OCR

o_proj

89.07%

14.10%

o_proj + fc1

90.03%

qkv + fc2

87.84%

o_proj + fc2

89.47%

qkv + fc1

88.55%

All target modules

90.11%

MedReason

o_proj

24.55%

1.68%

o_proj + fc1

20.88%

qkv + fc2

8.39%

o_proj + fc2

20.36%

qkv + fc1

4.32%

All target modules

26.72%

MedMCQA

qkv

62.18%

1.68%

o_proj

63.10%

fc1

12.90%

fc2

59.98%

o_proj + fc1

61.39%

qkv + fc2

65.63%

o_proj + fc2

64.95%

qkv + fc1

57.21%

All target modules

66.11%

Ablation study for target module selection. Some benchmarks have fewer variations, to save on computation and time. MedMCQA and MedReason use the MedMCQA test set for evaluation. On this task, Nova 2.0 Lite fails mainly due to formatting inconsistencies, even though it produces the right answer. For consistency’s sake, we use the same strict parser for SFT models.

Key findings

1. O_proj is the most robust single target

The o_proj-only configuration demonstrated remarkable consistency, never failing outright on any task and typically performing within a few percentage points of the best configuration (i.e., using all target modules). On MedMCQA, CoCoHD, GovReport, LLaVA-CoT, and Invoice OCR, o_proj-only either matched or came very close to optimal performance, making it an attractive default choice that balances performance and simplicity. There is emerging evidence that this module plays a key role in reasoning, which may explain its effectiveness here.

2. Qkv-only shows instability

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While qkv-only performed well on MedMCQA, it exhibited extreme variability, performing below baseline on CoCoHD and showing unremarkable results elsewhere. This aligns with the hypothesis that attention-only LoRA can underfit on tasks requiring richer features from the feed-forward network, rather than relying on modified token routing.

3. Module combinations provide modest gains

Combinations like o_proj + fc2 or "all target modules" often achieved the highest per-dataset scores (particularly on CoCoHD, MedReason, and Invoice OCR). However, improvements over the best single module were typically modest, usually 1-3 percentage points.

4. Task difficulty amplifies configuration impact

On challenging benchmarks where the base model performed poorly, the choice of target modules had greater impact. For example, on CoCoHD (long-context, complex JSON generation), o_proj + fc2 achieved a +15% absolute improvement over the base model, compared to only +3% with o_proj alone.

5. LoRA consistently outperforms base models

Across nearly all datasets, any reasonable LoRA configuration dramatically outperformed the base model. For instance, MedReason, MedMCQA, LLaVA-CoT, and Invoice OCR showed improvements from a baseline accuracy of ~1-16% to 60-90%+ with LoRA. The notable exception was Fin-COT, where only certain configurations (notably fc1) exceeded baseline performance, suggesting task-specific sensitivity to adaptation strategy.

Recommendations

For accuracy-prioritized scenarios, we recommend o_proj + fc2 as the optimal configuration for both text and multimodal tasks, showing 2-12% improvements over o_proj alone across benchmarks.

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For balanced efficiency and performance, o_proj-only provides an excellent default, offering robust performance with minimal latency overhead — particularly valuable when serving multiple adapters or operating under resource constraints.

For challenging tasks, such as benchmarks with long context or complex generation requirements or other tasks where base models struggle, the additional accuracy from o_proj + fc2 justifies the modest latency increase.

Future directions

Our research opens several promising avenues for further optimization:

  1. Modality and task-specific configurations: Segmenting target module selection by modality and task difficulty (e.g., long-context scenarios) could yield specialized configurations with better accuracy-latency trade-offs.
  2. Per-module hyperparameter optimization: Extensive hyperparameter optimization for each target module configuration could unlock additional performance gains, though computational costs remain a consideration.
  3. Two-stage LoRA for early candidate identification: Leveraging two-stage LoRA approaches that use training dynamics, gradients, etc., to determine the importance of different modules/layers could help identify promising configurations early in training, reducing the cost of comprehensive hyperparameter searches.
  4. Layer pruning for latency reduction: Using two-stage training to identify and prune unused layers could further reduce inference latency while maintaining accuracy.

Conclusion

Our comprehensive study demonstrates that thoughtful target module selection in LoRA fine tuning can improve accuracy while preserving the efficiency advantages that make LoRA attractive for production deployments. The o_proj layer emerges as a remarkably robust single target, while o_proj + fc2 combinations offer the best accuracy for challenging tasks. On average, o_proj LoRA is within 2% of o_proj + fc2 in terms of accuracy but has 22.6% lower latency (TPOT p95 decreases from 10.085ms → 7.803ms). These findings provide a principled foundation for standardizing LoRA configurations across diverse customer use cases, balancing the competing demands of model performance and computational efficiency.

Acknowledgements: Kevin Rondinone, Kevin Chen, Nicole Ding, Sebastian Massella, Andy Li

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RISC's vision is to make Amazon Earth’s most trusted shopping destination for safe and compliant products. We do this by protecting customers from products that are unsafe, illegal, illegally marketed, controversial or otherwise in violation of Amazon's policies while enabling our Selling Partners (SPs) to offer their broadest selection of safe and compliant products. We are seeking an exceptional Applied Scientist to join a team of experts in the field of agentic AI, GenAI, Machine Learning, Software Engineers, and work together to tackle challenging problems across diverse compliance domains. We leverage and train state-of-the-art large-language-models (LLMs), multi-modal model, mixed with elegant harness engineering and SKILL building to 1) detect illegal and unsafe products across the Amazon catalog; 2) automation safety and compliance content authoring; 3) reasoning over enforcement action to provide actionable insights to Amazon sellers. We work on machine learning problems for content generation, multi-modal classification, global product taxonomy, intent detection, information retrieval, anomaly and fraud detection, agentic AI, generative AI and multi-agent system. This is an exciting and challenging position to deliver scientific innovations into production systems at Amazon-scale to make immediate, meaningful customer impacts while also pursuing ambitious, long-term research. You will work in a highly collaborative environment where you can analyze and process large amounts of image, text, unstructured and tabular data. You will work on challenging science problems that have not been solved before, conduct rapid prototyping to validate your hypothesis, and deploy your algorithmic ideas at scale. There will be something new to learn every day as we work in an environment with rapidly evolving regulations and adversarial actors looking to outwit your best ideas. Key job responsibilities • Design and evaluate state-of-the-art algorithms and approaches in content generation, multi-modal classification, global product taxonomy, intent detection, information retrieval, anomaly and fraud detection, agentic AI, generative AI and multi-agent system. • Translate product and CX requirements into measurable science problems and metrics. • Collaborate with product and tech partners and customers to validate hypothesis, drive adoption, and increase business impact • Key author in writing high quality scientific papers in internal and external peer-reviewed conferences. A day in the life • Understanding customer problems, project timelines, and team/project mechanisms • Proposing science formulations and brainstorming ideas with team to solve business problems • Writing code, and running experiments with re-usable science libraries • Reviewing labels and audit results with investigators and operations associates • Sharing science results with science, product and tech partners and customers • Writing science papers for submission to peer-review venues, and reviewing science papers from other scientists in the team. • Contributing to team retrospectives for continuous improvements • Driving science research collaborations and attending study groups with scientists across Amazon
US, NY, New York
About Sponsored Products and Brands: The Sponsored Products and Brands (SPB) organization at Amazon Ads is re-imagining the advertising landscape through industry leading generative AI technologies, revolutionizing how millions of customers discover products and engage with brands across Amazon.com and beyond. We are at the forefront of re-inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights. We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and strengthen the marketplace. If you're energized by solving complex challenges and pushing the boundaries of what's possible with AI, join us in shaping the future of advertising. About Our Team: The Brand Beacon team is responsible for inventing impressions offerings for brands to increase share of voice via premium experiences, helping brands get discovered, acquire new customers and sustainably grow customer lifetime value. We build end-to-end solutions that enable brands to drive discovery, visibility and share of voice. This includes building advertiser controls, shopper experiences, monetization strategies and optimization features. We succeed when (1) shoppers discover, engage and build affinity with brands and (2) brands can grow their business at scale with our advertising products. About This Role: As a Senior Scientist for the team, you will have the opportunity to apply your deep subject matter expertise in the area of ML, LLM and GenAI models. You will invent new product experiences that enable novel advertiser and shopper experiences. This role will liaise with internal Amazon partners and work on bringing state-of-the-art GenAI models to production, and stay abreast of the latest developments in the space of GenAI and identify opportunities to improve the efficiency and productivity of the team. Additionally, you will define a long-term science vision for our advertising business, driven by our customer’s needs, and translate it into actionable plans for our team of applied scientists and engineers. This role will play a critical role in elevating the team’s scientific and technical rigor, identifying and implementing best-in-class algorithms, methodologies, and infrastructure that enable rapid experimentation and scaling. You will communicate learnings to leadership and mentor and grow Applied AI talent across org. * Develop AI solutions for advertiser and shopper experiences. Build monetization and optimization systems that leverage generative models to value and improve campaign performance. * Define a long-term science vision and roadmap for our advertising business, driven from our customers' needs, translating that direction into specific plans for applied scientists and engineering teams. This role combines science leadership, organizational ability, technical strength, product focus, and business understanding. * Design and conduct A/B experiments to evaluate proposed solutions based on in-depth data analyses. * Effectively communicate technical and non-technical ideas with teammates and stakeholders. * Stay up-to-date with advancements and the latest modeling techniques in the field. * Think big about the arc of development of Gen AI over a multi-year horizon and identify new opportunities to apply these technologies to solve real-world problems. #GenAI
US, WA, Seattle
Amazon's Stores-Ads Science team operates at the intersection of Amazon's Stores and advertising businesses. We develop causal measurement systems, optimization algorithms, and machine learning models that inform how advertising affects shopper engagement, driving selling partner growth and marketplace economics. Our science shapes decisions both at the strategic level and in production systems. We are a team of interdisciplinary scientists who combine causal inference, economic modeling, and machine learning to drive measurable business impact. We are looking for an Applied Science Manager to lead our Ads Impact initiative. This team owns the science of understanding and optimizing how advertising creates value for shoppers and selling partners. What makes this role distinctive is its position at the frontier of AI and Economics: as Amazon's shopping experience evolves from traditional search toward LLM-powered, agentic commerce, the fundamental mechanisms through which advertising creates value are changing. This role will partner with leading scientists and academic researchers to measure these effects through large-scale causal experimentation, and develop novel methods to encode causal and economic reasoning into AI systems that optimize the shopping experience. Key job responsibilities In this role, you will lead a team of scientists, setting the technical vision and science roadmap for ads impact measurement and optimization. You will design experiments that identify the causal mechanisms through which advertising drives shopper engagement, advertiser value, and marketplace outcomes. You will develop optimization algorithms that integrate these causal signals into production and business decision-making, in close partnership with engineering and product teams across the organization. You will lead the research and communicate findings and recommendations to senior leadership through written narratives that connect technical science to business strategy. This role requires deep expertise in causal inference and experimental design, combined with strong applied ML skills and the engineering judgment to translate research into production systems. You will hire and develop future science leaders, think strategically, set ambitious roadmaps in highly ambiguous problem spaces, and foster a culture that values both intellectual depth and production impact. You will work cross-functionally, influencing across organizational boundaries to drive alignment on complex, multi-sided tradeoffs.
US, NY, New York
The Ads Measurement Science team in the Measurement, Ad Tech, and Data Science (MADS) team of Amazon Ads serves a centralized role developing solutions for a multitude of performance measurement products. We create solutions which measure the comprehensive impact of advertiser's ad spend, including sales impacts both online and offline and across timescales, and provide actionable insights that enable our advertisers to optimize their media portfolios. We also own the science solutions for AI tools that unlock new insights and automate high-effort customer workflows, such as custom query and report generation based on natural language user requests. We leverage a host of scientific technologies to accomplish this mission, including Generative AI, classical ML, Causal Inference, Natural Language Processing, and Computer Vision. As a Senior Research Scientist on the team, you will be at the forefront of innovation, developing measurement solutions end-to-end from inception to production. You will set the technical vision and innovate on behalf of our customers. You will propose, design, analyze, and productionize models to provide novel measurement insights to our customers. You will partner with engineering to deploy these solutions into production. You will work with key stakeholders from various business teams to enable advertisers to act upon those metrics. Key job responsibilities * Lead the development of ad measurement models and solutions that address the full spectrum of an advertiser's investment, focusing on scalable and efficient methodologies. * Collaborate closely with cross-functional teams including engineering, product management, and business teams to define and implement measurement solutions. * Use state-of-the-art scientific technologies including Generative AI, Classical Machine Learning, Causal Inference, Natural Language Processing, and Computer Vision to develop state of the art models that measure the impact of ad spend across multiple platforms and timescales. * Drive experimentation and the continuous improvement of ML models through iterative development, testing, and optimization. * Translate complex scientific challenges into clear and impactful solutions for business stakeholders. * Mentor and guide junior scientists, fostering a collaborative and high-performing team culture. * Foster collaborations between scientists to move faster, with broader impact. * Regularly engage with the broader scientific community with presentations, publications, and patents. A day in the life You will solve real-world problems by getting and analyzing large amounts of data, generate business insights and opportunities, design simulations and experiments, and develop statistical and ML models. The team is driven by business needs, which requires collaboration with other Scientists, Engineers, and Product Managers across the advertising organization. You will prepare written and verbal presentations to share insights to audiences of varying levels of technical sophistication. Team video https://advertising.amazon.com/help/G4LNN5YWHP6SM9TJ About the team We are a team of scientists across Applied, Research, Data Science and Economist disciplines. You will work with colleagues with deep expertise in ML, NLP, CV, Gen AI, and Causal Inference with a diverse range of backgrounds. We partner closely with top-notch engineers, product managers, sales leaders, and other scientists with expertise in the ads industry and on building scalable modeling and software solutions.