Generalizing diffusion modeling to multimodal, multitask settings

A novel loss function and a way to aggregate multimodal input data are key to dramatic improvements on some test data.

One of the lessons of the machine learning revolution has been that, perhaps counterintuitively, training a model on multiple data types or multiple tasks can improve performance relative to single-purpose models. A model trained on multiple languages, for instance, can learn distinctions that are subtle in one language but pronounced in another, and a model trained on, say, object segmentation may learn properties of visual scenes that help it with depth perception.

Related content
First model to work across a wide range of products uses a second U-Net encoder to capture fine-grained product details.

The advantages of multitask and multimodal training, however, are relatively unexplored in the context of diffusion models, which are responsible for some of the most impressive recent results in generative AI. Diffusion models are trained to incrementally denoise samples to which noise has been incrementally added. The result is that feeding them random noisy inputs will yield randomized outputs that are semantically coherent.

In a paper we presented at the International Conference on Learning Representations (ICLR), we describe a general approach to building multimodal, multitask diffusion models. On the input side, we use modality-specific encoders to map data to a shared diffusion space; on the output side, we use multiple task-specific decoders to map general representations to specific outputs.

MM:MT diffusion architecture.png
The architecture of the multimodal, multitask diffusion model.

The paper presents a theoretical analysis of the problem of generalizing diffusion models to the multimodal, multitask setting, and on the basis of that analysis, it proposes several modifications of the loss function typically used for diffusion modeling. In experiments, we tested our approach on four different multimodal or multitask data sets, and across the board, it was able to match or improve performance relative to single-purpose models.

Minding modality

In the standard diffusion modeling scenario, the model’s encoder maps inputs to a representational space; within that space, a forward process iteratively adds noise to the input representation, and a reverse process iteratively removes it.

Related content
Diffusion modeling within the representational space of a variational autoencoder enables state-of-the-art results.

The loss function includes two terms that measure the distance between the probability distribution of the forward process and the learned probability distribution of the reverse process. One term compares the marginal distributions for the two processes in the forward direction: that is, it compares the likelihoods that any given noisy representation will occur during the forward process. The other term compares the posterior representations of the reverse process — that is, the likelihood that a given representation at time t-1 preceded the representation at time t. We modify these terms so that the distributions are conditioned on the modality of the data — that is, the distributions can differ for data of different modalities.

Both of these loss terms operate in the representational space: they consider the likelihood of a particular representation given another representation. But we also have a term in the loss function that looks at the probability that an input of a given modality led to a particular representation. This helps ensure that the reverse process will correctly recover the modality of the data.

MM:MT diffusion loss.png
The loss function for the multimodal-, multitask diffusion model is the sum of four sublosses, L0–L3. L0 compares the noise distributions of the forward and reverse processes, conditioned on the input data (X). L1 compares posterior distributions, also conditioned on the input data. L2 is the new term in our setting, which induces the model to recover input modalities.

Multimodal means

To fuse the multimodal information used to train the model, we consider the transition distribution in the forward direction, which determines how much noise to add to a given data representation. To compute the mean of that distribution, we define a weighted average of the multimodal input encodings, where the weights are based on input modality.

The transition probability of the forward process. The probability of z sub t, conditioned on z sub t minus 1 and X (the input data) is set equal to a normal distribution whose mean is defined by z sub t minus 1 plus the weighted sum of the encodings of the inputs, sorted by modality. The variance is 1 minus a fraction consisting of a time-varying weight over N (the number of different modalities) plus 1.
The equation for computing the mean and variance of the transition probability of the forward process in the multimodal, multitask setting. N is the number of modalities; wt(i) are the weights assigned to different modalities; xi is the input data; and Ei is the input encoder.

On the basis of the transition probabilities of the forward process, we can now compute the marginal distributions of noisy representations and the posterior distributions of the reverse process (corresponding to sublosses L0 and L1 in the loss function):

The equation for the marginal distribution. The probability of z sub t, conditioned on z sub zero and X (the input data), is set equal to the normal distribution whose mean is the sum of z sub zero (with a coefficient) and a weighted sum of input encoding, sorted by modality. The variance includes a time-varying term (1 minus a time-varying variable), which increases the noise at each time step.
The marginal distribution for the noisy representation zt in the multitask setting (corresponding to subloss L0, above).
The equation for the posterior mean includes a noisy data representation (z sub t), modified by constant factors, from which is subtracted t weighted sum of the encodings of input data of different modalities  (E sub i of x sub i).
The equation for the mean of the posterior distribution, in the multitask setting.

Evaluation

We tested our approach on four tasks, two of which were multitask, and two of which were multimodal. The multitask experiments were both in the vision domain: one involved jointly generating visual data and the associated segmentation masks, and the other was a novel multitask pretraining task in which a diffusion generation model also learned fill in masked regions of input images.

Related content
Generative AI supports the creation, at scale, of complex, realistic driving scenarios that can be directed to specific locations and environments.

The multimodal experiments involved images and other modalities. In one, the model was trained to jointly generate images and their labels, and in the other, the model learned to jointly generate images and their embeddings in a representational space — for instance, CLIP embeddings.

The image segmentation was and embedding generation tasks were chiefly intended as qualitative demonstrations. But the masked pretraining task and the joint generation of images and labels allowed for quantitative evaluation.

Two sets of three images each. In both sets, the first image is of a street scene; the second image is the target segmentation, with objects in the scene masked out in different colors; and the third is the segmentation generated by the model, which is essentially indistinguishable from the target.
Qualitative examples of the segmentation mask generation tasks, with the source image (left), the ground truth segmentation (center), and the masks generated by our method.

We evaluated the masked pretraining model on the task of reconstructing the masked image regions, using learned perceptual image patch similarity (LPIPS) as a metric. LPIPS measures the similarity between two images according to their activations of selected neurons within an image recognition model. Our approach dramatically outperformed the baselines, which were trained only on the reconstruction task, not (simultaneously) on the diffusion task. In some cases, our model’s error rate was almost an order of magnitude lower than the baseline models’.

Two sets of three images each, including a source image, the same image with several black squares of fixed size randomly superimposed upon it, and the model's reconstruction of the complete image.
Our model’s re-creations of masked image regions.

On the task of jointly generating images and labels, our model’s performance was comparable to that of the best baseline vision-language model, with slightly higher precision and slightly lower recall.

For these initial experiments, we evaluated multitask and multimodal performance separately, and each experiment involved only two modalities or tasks. But at least prospectively, the power of our model lies in its generalizability, and in ongoing work, we are evaluating on more than two modalities or tasks at a time and on simultaneous multimodal and multitask training. We are eager to see the result.

Related content

US, WA, Seattle
We are working on improving shopping on Amazon using the conversational capabilities of large language models and through customer behavioral data to make them more personalized for each customer. We are searching for pioneers who are passionate about technology, innovation, and customer experience, and are ready to make a lasting impact on the industry. In this role, you will be managing a team working on Large Language Model (LLM) and/or Vision-Language Model (VLM) post-training and alignment for new shopping experiences. You’ll be working with talented scientists, engineers, and technical program managers (TPM) to innovate on behalf of our customers. If you’re fired up about being part of a dynamic, driven team, then this is your moment to join us on this exciting journey!
US, WA, Seattle
Stores Economics and Science (SEAS) is an interdisciplinary science and engineering team in Amazon's Stores organization with a peak-jumping mission: we apply expertise in science and engineering to move from local to global optima in methods, models, and software. We pursue this mission by leveraging frontier science; collaborating with partner teams; and learning from the tools, experience, and perspective of others. We scale by solving problems, first in the small to prove concepts, and then in the large by building scalable solutions. We also help other teams within Amazon scale by hiring and developing the best and embedding them in other business units. In 2026, we are focused on economics and science in areas related to (1) lowering cost-to-serve, (2) optimizing selection, and (3) emerging machine learning. We also have some ongoing and highly-leveraged collaborations that help partner teams inside Amazon short-circuit months of R&D or otherwise look around corners. We are looking for an Applied Scientist to build and deliver state-of-the-art science and engineering solutions to improve our Stores business. In this role, you will work in a team of scientists and engineers with backgrounds in machine learning, NLP, IR, statistics, and economics to identify bottlenecks in our business, conceive new ideas to overcome those challenges, and deploy scientific solutions in partnership with product teams. Your responsibilities include developing and maintaining the scientific models, benchmarks, and services. Graduate education or hands-on experience in machine learning, optimization, causal inference, Bayesian statistics, deep learning, or other quantitative scientific fields is a big plus. To be successful in this role, you should be a quick learner and comfortable with a high degree of ambiguity. Key job responsibilities The successful candidate will lead large-scale science initiatives from research to production and translate complex business problems into mathematical frameworks. They will design and implement large-scale algorithms for complex supply chain and marketplace problems, and design incentive-compatible mechanisms for marketplace challenges. The ideal candidate will have a strong publication record in top-tier conferences/journals (INFORMS, EC, WINE, ICML, NeurIPS, etc.) and experience coordinating cross-functional projects. Hands-on experience building science solutions to mechanism design problems (e.g., optimal auction design, welfare maximization under constraints, incentive compatible coordination), with expertise in statistical learning and algorithm development. Leadership responsibilities include influencing technical strategy and roadmaps for complex initiatives, influencing senior stakeholders and shaping technical direction, and fostering team growth.
US, NY, New York
The Sponsored Products and Brands team at Amazon Ads is re-imagining the advertising landscape through cutting-edge generative AI technologies, revolutionizing how millions of customers discover products and engage with brands across Amazon.com and beyond. We are at the forefront of re-inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights. We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and strengthen the marketplace. If you're energized by solving complex challenges and pushing the boundaries of what's possible with AI, join us in shaping the future of advertising. Key job responsibilities Participate in the Science hiring process as well as mentor other scientists - improving their skills, their knowledge of your solutions, and their ability to get things done. Identify and devise new video related solutions following a customer-obsessed scientific approach to address customer or business problems when the problem is ill-defined, needs to be framed, and new methodologies or paradigms need to be invented at the product level. Articulate potential scientific challenges of ongoing or future customers’ needs or business problems, and present interventions to address them. Independently assess alternative video related technologies, driving evaluation and adoption of those that fit best A day in the life As an Applied Scientist on the Sponsored Brands Video team, you will work with a team of talented and experienced engineers, scientists, and designers to help bring new products to market and ensure that our customers are delighted by what we create. The Sponsored Brands Video team is responsible for the design, development, and implementation of Sponsored Brands Video experiences worldwide. About the team The Sponsored Brands Video team within Sponsored Products and Brands creates relevant and engaging video experiences, connecting advertisers and shoppers. We are on a mission to make Amazon the best in class destination for shoppers to discover, engage and build affinity with brands, making shopping delightful, & personal.
US, WA, Seattle
Prime Video is a first-stop entertainment destination offering customers a vast collection of premium programming in one app available across thousands of devices. Prime members can customize their viewing experience and find their favorite movies, series, documentaries, and live sports – including Amazon MGM Studios-produced series and movies; licensed fan favorites; and programming from Prime Video subscriptions such as Apple TV+, HBO Max, Peacock, Crunchyroll and MGM+. All customers, regardless of whether they have a Prime membership or not, can rent or buy titles via the Prime Video Store, and can enjoy even more content for free with ads. Are you interested in shaping the future of entertainment? Prime Video's technology teams are creating best-in-class digital video experience. As a Prime Video team member, you’ll have end-to-end ownership of the product, user experience, design, and technology required to deliver state-of-the-art experiences for our customers. You’ll get to work on projects that are fast-paced, challenging, and varied. You’ll also be able to experiment with new possibilities, take risks, and collaborate with remarkable people. We’ll look for you to bring your diverse perspectives, ideas, and skill-sets to make Prime Video even better for our customers. With global opportunities for talented technologists, you can decide where a career Prime Video Tech takes you! As an Applied Scientist, you will apply state of the art natural language processing and computer vision research to video centric digital media. We are looking for scientists with expertise in vision-language models/multimodal LLMs and long-form content understanding (full movies/episode vs. short clips). You will be dealing with architectures that handle long-context understanding and causal reasoning across extended temporal sequences. Key job responsibilities Our team builds multi-modal machine learning technologies to enrich and understand video content. We aim not only to understand individual components within the content itself, but also their relationships to each other to provide a holistic and broader contextual understanding. This powers the next generation of video understanding and search capabilities for Prime Video. About the team Prime Video's Content Localization, Understanding & Enrichment organization is responsible for 1) enabling Prime Video to "see" and "understand" video content including characters, scenes, dialogue, events & visual elements and 2) delivering localized, accessible content that meets a consistent cinematic quality standard at scale. This team's mission is to deeply understand all content and empower all customers with relevant language options, innovative accessibility assists, and rich title-information across all their content-experiences on Prime Video. We create and publish content on-time that's meaningful, accurate, and accessible to every customer globally. We delight our customers by pushing the boundaries of content understanding and enrichment. Through inclusion and innovation, we do the most fulfilling work of our career.
US, NY, New York
We are seeking an Applied Scientist to lead the development of evaluation frameworks and data collection protocols for robotic capabilities. In this role, you will focus on designing how we measure, stress-test, and improve robot behavior across a wide range of real-world tasks. Your work will play a critical role in shaping how policies are validated and how high-quality datasets are generated to accelerate system performance. You will operate at the intersection of robotics, machine learning, and human-in-the-loop systems, building the infrastructure and methodologies that connect teleoperation, evaluation, and learning. This includes developing evaluation policies, defining task structures, and contributing to operator-facing interfaces that enable scalable and reliable data collection. The ideal candidate is highly experimental, systems-oriented, and comfortable working across software, robotics, and data pipelines, with a strong focus on turning ambiguous capability goals into measurable and actionable evaluation systems. Key job responsibilities - Design and implement evaluation frameworks to measure robot capabilities across structured tasks, edge cases, and real-world scenarios - Develop task definitions, success criteria, and benchmarking methodologies that enable consistent and reproducible evaluation of policies - Create and refine data collection protocols that generate high-quality, task-relevant datasets aligned with model development needs - Build and iterate on teleoperation workflows and operator interfaces to support efficient, reliable, and scalable data collection - Analyze evaluation results and collected data to identify performance gaps, failure modes, and opportunities for targeted data collection - Collaborate with engineering teams to integrate evaluation tooling, logging systems, and data pipelines into the broader robotics stack - Stay current with advances in robotics, evaluation methodologies, and human-in-the-loop learning to continuously improve internal approaches - Lead technical projects from conception through production deployment - Mentor junior scientists and engineers
US, WA, Seattle
How to use the world’s richest collection of e-commerce data to improve payments experience for our customers? Amazon Payments Data Science team seeks a Data Scientist for building analytical solutions that will address increasingly complex business questions in the Amazon Currency convertor space. Amazon.com has a culture of data-driven decision-making and demands insights that are timely, accurate, and actionable. This team provides a fast-paced environment where every day brings new challenges and new opportunities. As a Data Scientist in this team, you will be driving the analytics roadmap and will provide descriptive and predictive solutions to the Amazon currency convertor business team through a combination of Gen AI, LLM and other machine learning techniques for text analytics, segmentation and prediction. You will need to collaborate effectively with internal stakeholders, cross-functional teams to solve problems, create operational efficiencies, and deliver successfully against high organizational standards. Key job responsibilities • Understand the applications of causal inference models on real datasets, including assessment of marketing campaigns, online experiments, uplift analysis etc • Understand the business reality behind large sets of data and develop meaningful solutions comprising of analytics as well as marketing management • Work closely with internal stakeholders like the business teams, engineering teams and partner teams and align them with respect to your focus are • Innovate by adapting new modeling techniques and procedures • Effective exploratory data analysis, and model building using industry standard regression and classification techniques such as Random Forest, XGBoost package, Keras framework • Demonstrate thorough technical knowledge Fine Tuning of Amazon LLMs to handle large blocks of text, using Generative AI to solve for summarization tasks and prevent catastrophic forgetting, feature engineering of massive datasets, • Be passionate about working with huge data sets and be someone who loves to bring datasets together to answer business questions. You should have deep expertise in creation and management of datasets • Have exposure at implementing and operating stable, scalable data flow solutions from production systems into end-user facing applications/reports. These solutions will be fault tolerant, self-healing and adaptive
US, CA, Santa Cruz
Amazon is looking for talented Postdoctoral Scientists to join our research team for a full-time research position focused on visual localization and navigation for real-world applications. Our work focuses on developing next-generation assistive technologies and logistics platforms that rely on robust, scalable visual perception systems. We are building solutions that enable devices and agents to understand, localize within, and navigate complex real-world environments—from indoor spaces with dynamic layouts to large-scale outdoor settings. We are looking for Postdoctoral Scientists to work at the intersection of computer vision, SLAM, and scene understanding—supporting innovations that will be deployed to real systems at global scale. The core technical challenges include building metric-semantic maps of complex environments, performing robust visual relocalization under appearance change, maintaining long-term map consistency, and achieving accurate monocular localization using both geometric and learning-based approaches—all under real-time constraints on real hardware. The solution space is deliberately open-ended. We are looking for researchers who want to push the boundaries of visual localization and spatial AI—and see their work running on real platforms within months. Key job responsibilities In this role you will: * Work closely with a senior science advisor, collaborate with other scientists and engineers, and be part of Amazon’s vibrant and diverse global science community. * Publish your innovation in top-tier academic venues and hone your presentation skills. * Be inspired by challenges and opportunities to invent cutting-edge techniques in your area(s) of expertise. A day in the life 0
US, WA, Seattle
Amazon Seller Assistant is our flagship GenAI-first, multi-agent system that reimagines Seller experience. Our vision is to provide each seller with a proactive, autonomous, agentic assistant that understands their business and helps them navigate the complexities of selling by anticipating their needs, surfacing insights, resolving issues, taking actions on their behalf, and helping them grow. Amazon Seller Assistant helps millions of sellers on Amazon serve billions of customers worldwide. We are seeking a world-class Senior Data Scientist to help define and build the next generation of Amazon Seller Assistant. You will partner with top-tier scientist, engineers and product teams to launch production-grade agentic capabilities at Amazon's scale — owning your problem space end-to-end, from a crisp customer insight to a shipped product that millions of sellers rely on. Key job responsibilities • Own the science vision, strategy, and roadmap for a key Seller Assistant capability area. • Define and ship agentic experiences — sub-agent onboarding, tool onboarding, evaluations— that solve hard seller problems at scale. • Partner with scientists and engineers to translate frontier AI research into production-grade features sellers trust and depend on. • Design rigorous evaluation frameworks — automated and human-in-the-loop — to measure agent quality, accuracy, and business impact. • Deep-dive into seller data, identify unmet needs, and write compelling PRFAQs that set the direction for your team. • Drive cross-functional alignment across science, engineering, UX, and business teams to deliver with speed and quality. About the team Amazon Seller Assistant team operates at the very frontier of agentic AI and agentic commerce — not as a research group, but as a team shipping production-grade, multi-agent systems used by millions of sellers worldwide. We move with the urgency of a startup and the resources of the world's most customer-obsessed company, the latest breakthroughs in science and engineering into capabilities that sellers rely on every day.
US, CA, San Francisco
The Amazon Center for Quantum Computing (CQC) is seeking to hire an Applied Science Manager to lead a team of scientists in the physical design and simulation of superconducting quantum processors. In this role, you will use advanced modeling, simulation, and experimental design to drive improvements in scaling and performance. You will partner with other physics and engineering teams to advance the development of fault-tolerant quantum computers. Key job responsibilities - Hire Applied Scientists from diverse technical backgrounds to design quantum processors and improve the design process - Develop scientific talent through goal setting, feedback, collaborative work, and coaching - Collaborate with other science teams in designing experiments to overcome scaling and performance limitations - Influence engineering team development priorities in enabling systematic processor design and simulation workflows - Manage tactical and strategic initiatives with scientific projects pursued within team - Enable creative and innovative experimentation while striving for operational excellence About the team The Amazon Center for Quantum Computing (CQC) is a multi-disciplinary team of scientists, engineers, and technicians, on a mission to develop a fault-tolerant quantum computer. Inclusive Team Culture Here at Amazon, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon conferences, inspire us to never stop embracing our uniqueness. Diverse Experiences Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying. Mentorship & Career Growth We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional. Work/Life Balance We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud. Export Control Requirement Due to applicable export control laws and regulations, candidates must be either a U.S. citizen or national, U.S. permanent resident (i.e., current Green Card holder), or lawfully admitted into the U.S. as a refugee or granted asylum, or be able to obtain a US export license. If you are unsure if you meet these requirements, please apply and Amazon will review your application for eligibility.
US, CA, San Francisco
Employer: Amazon Web Services, Inc. Position: Data Scientist II - AMZ27351.1 Location: San Francisco, CA Multiple Positions Available: Design and implement scalable and reliable approaches to support or automate decision making throughout the business. Apply a range of data science techniques and tools combined with subject matter expertise to solve difficult business problems and cases in which the solution approach is unclear. Acquire data by building the necessary SQL / ETL queries. Import processes through various company specific interfaces for accessing Oracle, RedShift, and Spark storage systems. Build relationships with stakeholders and counterparts. Analyze data for trends and input validity by inspecting univariate distributions, exploring bivariate relationships, constructing appropriate transformations, and tracking down the source and meaning of anomalies. Build models using statistical modeling, mathematical modeling, econometric modeling, network modeling, social network modeling, natural language processing, machine learning algorithms, genetic algorithms, and neural networks. Validate models against alternative approaches, expected and observed outcome, and other business defined key performance indicators. Implement models that comply with evaluations of the computational demands, accuracy, and reliability of the relevant ETL processes at various stages of production. (40 hours / week, 8:00am-5:00pm, Salary Range $175425 - $212800) Amazon.com is an Equal Opportunity – Affirmative Action Employer – Minority / Female / Disability / Veteran / Gender Identity / Sexual Orientation