How to test for COVID-19 efficiently

“Group testing” protocols tailored to particularities of the COVID-19 pandemic promise more-informative test results.

In the absence of a vaccine, a valuable measure for controlling the spread of COVID-19 is large-scale testing. The limited availability of test kits, however, means that testing has to be done as efficiently as possible.

The most efficient testing protocol is group testing, in which test samples from multiple subjects are tested together. If the test is perfectly reliable, then a negative test for a group clears all of its members at once. Clever group selection enables the protocol to zero in on infected patients with fewer tests than would be required to test each patient individually.

Group testing is a well-studied problem, but particular aspects of COVID testing — among them the relatively low infection rate among the test population, the false-positive rate of the tests, and practical limits on the number of samples that can be pooled in a single group — mean that generic test strategies dictated by existing theory are suboptimal.

My colleagues and I have written a paper that presents optimal strategies for COVID testing in several different circumstances. The paper is currently under submission for publication, but we have posted it to arXiv in the hope that our ideas can help stimulate further advances in COVID test design.

The key to group testing is that a given test sample is tested in several different groups, each of which combines it with a different assortment of samples. By cross-referencing the results of all the group tests, it’s possible to predict with high probability the correct result for any given sample.

Graphic illustratration of groupings
The intuition behind the researchers’ non-adaptive-testing algorithm. Circles represent individual patients; each grouping assigns patients to different groups. A 1 in the Tests column indicates that the group tested positive, a 0 that it tested negative. Cross-referencing results across groupings identifies infected individuals more efficiently than individual testing would.
Credit: Stacy Reilly

In this respect, the problem exactly reproduces the classical problem of error-correcting codes in information theory. Each parity bit in an error-correcting code encodes information about several message bits, and by iteratively cross-referencing message bits and parity bits, it’s possible to determine whether errors have crept into either.

Accordingly, we treat the problem of deciding how to pool test samples as a coding problem, and the problem of interpreting the test results as a decoding problem, and we use the information-theoretic concept of information gain to evaluate test protocols.

Adaptive testing

Group testing comes in two varieties: adaptive and non-adaptive. In the adaptive setting, tests (or groups of tests) are conducted in sequence, and the outcomes of one round of testing inform the group selection for the next round. In non-adaptive testing, groups are selected without any prior information about group outcomes.

In our paper, we consider adaptive testing involving relatively small numbers of patients — less than 30. We also consider non-adaptive testing for much larger numbers — say, thousands. In both settings, using the tools of information theory, we factor in prior knowledge about the probability of infection — some patients’ risk is higher than others’ — and the false-positive and false-negative rates of the tests.

Even with small numbers of patients, given the uncertainty of the test results and the mixture of prior infection probabilities, calculating the optimal composition of the test groups is an intractably complex problem. We show that in the COVID-19 setting, evolutionary strategies offer the best approximation of the optimal composition.

With evolutionary strategies, test groups are assembled at random, and the likely information gain is computed (given the prior probability of a positive test for each patient). Then some of the group compositions are randomly varied and tested again. Variations that lead to greater information are explored further; those that don’t are abandoned.

This procedure will produce the best approximation of the optimal group composition, but it could take a while: there’s no theoretical guarantee about how quickly evolutionary strategies will converge on a solution. As an alternative in the context of adaptive testing with small numbers of patients, we also consider a greedy group composition strategy. 

With the greedy strategy, we first assemble the group that, in itself, maximizes the information gain for one round of testing. Then we select the group that maximizes the information gain in the next round, and so on. In our paper, we show that this approach is very likely to arrive at a close approximation of the ideal group composition, with tighter guarantees on the convergence rate than evolutionary strategies offer.

Non-adaptive testing

For large-scale, non-adaptive tests, the conventional approach is to use Bloom filter pooling. The Bloom filter is a mechanism designed to track data passing through a network in a streaming, online context. 

The Bloom filter uses several different hash functions to hash each data item it sees to several different locations in an array of fixed size. Later, if any location corresponding to a given data item is empty, the filter can guarantee that that item hasn’t been seen. False positives, however, are possible.

Group testing has appropriated this design, using the multiple hash functions to assign a single patient’s sample to multiple locations and grouping samples that hash to the same location. But no matter how good the hash functions are, the distribution across groups may not be entirely even. If the groups average, say, 20 members each, some might have 18, others 22, and so on. That compromises the accuracy of the ensuing predictions of infection.

The Bloom filter design assumes that the number of data items seen in the streaming, network setting is unpredictable and open ended. But in the group-testing context, we know exactly how many patient samples we’re distributing across groups. So we can exactly control the number of samples assigned to each group.

If we have no prior probabilities of infection rates, an even distribution is optimal. If we do have priors, then we can distribute samples accordingly: maximizing information gain might require that we reduce the sizes of groups containing high-probability samples and increase the sizes of groups containing low-probability samples.

Similarly, because the Bloom filter was designed for the streaming, networked setting, the algorithm for determining whether an item has been seen must be highly efficient; the trade-off is that it doesn’t minimize the risk of a false positive. 

In the context of group testing, we can afford a more involved but accurate decoding algorithm. In our paper, we show that a message-passing algorithm, of a type commonly used to decode error-correcting codes, is much more effective than the standard Bloom filter decoding algorithm.

Related content

US, CA, San Francisco
Amazon’s Frontier AI & Robotics (FAR) team is seeking a Member of Technical Staff to drive foundational research and build intelligent robotic systems from the ground up. In this role, you will operate at the intersection of innovative AI research and real-world robotics - conducting original research, publishing, and deploying your innovations into production systems at Amazon scale. We’re looking for researchers who think from first principles, push the boundaries of what’s possible, and take full ownership of turning breakthrough ideas into working systems.  You will join the next revolution in robotics, where you'll work alongside world-renowned AI pioneers to push the boundaries of what's possible in robotic intelligence. As a Member of Technical Staff, you'll be at the forefront of developing breakthrough foundation models and full-stack robotics systems that enable robots to perceive, understand, and interact with the world in unprecedented ways. You'll drive technical excellence and independent research initiatives in areas such as locomotion, manipulation, perception, sim2real transfer, multi-modal, multi-task robot learning, designing novel frameworks that bridge the gap between state-of-the-art research and real-world deployment at Amazon scale. In this role, you'll balance innovative technical exploration with practical implementation, collaborating with platform teams to ensure your models and algorithms perform robustly in dynamic real-world environments. You’ll have the freedom to pursue ambitious research directions while leveraging Amazon’s vast computational resources to tackle ambiguous problems in areas like very large multi-modal robotic foundation models and efficient, promptable model architectures that can scale across diverse robotic applications. Key job responsibilities - Drive independent research initiatives across the robotics stack, including robot co-design, dexterous manipulation mechanisms, innovative actuation strategies, state estimation, low-level control, system identification, reinforcement learning, sim-to-real transfer, as well as foundation models focusing on breakthrough approaches in perception, and manipulation, for example open-vocabulary panoptic scene understanding, scaling up multi-modal LLMs, sim2real/real2sim techniques, end-to-end vision-language-action models, efficient model inference, video tokenization - Design and implement novel deep learning architectures that push the boundaries of what robots can understand and accomplish - Guide technical direction for full-stack robotics projects from conceptualization through deployment, taking a system-level approach that integrates hardware considerations with algorithmic development, ensuring robust performance in production environments - Collaborate with platform and hardware teams to ensure seamless integration across the entire robotics stack, optimizing and scaling models for real-world applications - Contribute to team's technical decisions and influence implementation strategies to help shape our approach to next-generation robotics challenges - Mentor fellow researchers while maintaining solid individual technical contributions A day in the life - Design and implement novel foundation model architectures and innovative systems and algorithms, leveraging our extensive infrastructure to prototype and evaluate at scale - Collaborate with our world-class research team to solve complex technical challenges across the full robotics stack - Lead focused technical initiatives from conception through deployment, ensuring successful integration with production systems - Drive technical discussions and brainstorming sessions with team leaders, fellow researchers and key stakeholders - Conduct experiments and prototype new ideas using our massive compute cluster and extensive robotics infrastructure - Transform theoretical insights into practical solutions that can handle the complexities of real-world robotics applications About the team At Frontier AI & Robotics, we're not just advancing robotics – we're reimagining it from the ground up. Our team is building the future of intelligent robotics through innovative foundation models and end-to-end learned systems. We tackle some of the most challenging problems in AI and robotics, from developing sophisticated perception systems to creating adaptive manipulation strategies that work in complex, real-world scenarios. What sets us apart is our unique combination of ambitious research vision and practical impact. We leverage Amazon's massive computational infrastructure and rich real-world datasets to train and deploy state-of-the-art foundation models. Our work spans the full spectrum of robotics intelligence – from multimodal perception using images, videos, and sensor data, to sophisticated manipulation strategies that can handle diverse real-world scenarios. We're building systems that don't just work in the lab, but scale to meet the demands of Amazon's global operations. Join us if you're excited about pushing the boundaries of what's possible in robotics, working with world-class researchers, and seeing your innovations deployed at unprecedented scale.
US, CA, Pasadena
The Amazon Web Services (AWS) Center for Quantum Computing in Pasadena, CA, is looking to hire a Quantum Research Scientist in the device measurement group. You will join a multi-disciplinary team of theoretical and experimental physicists, materials scientists, and hardware and software engineers working at the forefront of quantum computing. You should have a deep and broad knowledge of experimental measurement techniques. Candidates with a track record of original scientific contributions will be preferred. We are looking for candidates with strong engineering principles, resourcefulness and a bias for action, superior problem solving, and excellent communication skills. Working effectively within a team environment is essential. As a research scientist you will be expected to work on new ideas and stay abreast of the field of experimental quantum computation. Key job responsibilities In this role, you will drive improvements in qubit performance by characterizing the impact of environmental and material noise on qubit dynamics. This will require designing experiments to assess the role of specific noise sources, ensuring the collection of statistically significant data through automation, analyzing the results, and preparing clear summaries for the team. Finally, you will work with hardware engineers, material scientists, and circuit designers to implement changes which mitigate the impact of the most significant noise sources.
US, CA, San Francisco
If you are interested in this position, please apply on Twitch's Career site https://www.twitch.tv/jobs/en/ About Us: Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day. We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X, and discover the projects we’re solving on our Blog. Be sure to explore our Interviewing Guide to learn how to ace our interview process. About the Role Join the Monetization team at Twitch, where we build the products that help creators make a living on the platform. You'll work on products like Subscriptions, Bits, and Gifting, and the pricing and packaging decisions behind them. You'll partner closely with product, engineering, finance, and data teams to measure the impact of new features, design and analyze experiments, and apply causal inference methods to inform decisions where A/B testing isn't possible. The work ranges from high-velocity experimentation on consumer-facing products to deeper pricing, policy, and segmentation analyses where causal identification is the central challenge. This role is well-suited for someone with a strong economics or causal ML foundation who wants to apply rigorous statistical thinking to real product decisions at scale. You'll need to be comfortable writing SQL, working with imperfect data, and partnering with stakeholders to turn analysis into product impact. Our team is based at Twitch HQ in San Francisco, CA. You can work in San Francisco, CA; New York, NY; or Seattle, WA You Will - Apply causal inference methods where experimentation isn't feasible - Develop models and analyses that inform pricing, segmentation, and revenue optimization - Design, run, and analyze A/B experiments - Partner with product, engineering, and finance to translate ambiguous business questions into measurement frameworks - Build and maintain dashboards, reporting, and analytical tooling that support ongoing decision-making Perks - Medical, Dental, Vision & Disability Insurance - 401(k) - Maternity & Parental Leave - Flexible PTO - Amazon Employee Discount
US, CA, Palo Alto
Stores Economics and Science (SEAS) is an interdisciplinary team in Amazon's Stores organization with a peak-jumping mission: we apply expertise in science and engineering to move from local to global optima in methods, models, and software. We pursue this mission by leveraging frontier science, collaborating with partner teams, and learning from the tools, experience, and perspective of others. We scale by solving problems, first in the small to prove concepts, and then in the large by building scalable solutions. We also help other teams within Amazon scale by hiring and developing the best and embedding them in other business units. We are looking for a Senior Economist to drive high-impact economic analysis and modeling that shapes how Amazon's Stores business makes decisions. In this role, you will work in a team of economists, scientists, and engineers to identify key business questions, design rigorous analytical frameworks, and deliver actionable insights to senior leadership and partner teams. You will own end-to-end research (from problem formulation and data analysis through modeling and stakeholder communication) in areas such as pricing, demand estimation, substitution measurement, and experiment design. Your responsibilities include developing economic models and empirical analyses that inform strategic decisions, designing and analyzing experiments, and translating complex findings into clear recommendations for technical and non-technical audiences. You will also mentor junior economists and help raise the bar on economic rigor across partner teams. The ideal candidate has a PhD in Economics and deep expertise in causal inference and applied econometrics. Experience with large-scale data, proficiency in statistical programming (Python or similar), and familiarity with machine learning methods are a plus. To be successful in this role, you should be comfortable operating with ambiguity, able to independently scope and prioritize research agendas, skilled at influencing decisions through rigorous analysis, and comfortable with using AI tools.
US, WA, Seattle
The Sponsored Products and Brands (SPB) team at Amazon Ads is re-imagining the advertising landscape through generative AI technologies, revolutionizing how millions of customers discover products and engage with brands across Amazon.com and beyond. We are at the forefront of re-inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights. We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and strengthen the marketplace. If you're energized by solving complex challenges and pushing the boundaries of what's possible with AI, join us in shaping the future of advertising. This position will be part of the Conversational Ad Experiences team within the Amazon Advertising organization. Our cross-functional team focuses on designing, developing and launching innovative ad experiences delivered to shoppers in conversational contexts. We utilize leading-edge engineering and science technologies in generative AI to help shoppers discover new products and brands through intuitive, conversational, multi-turn interfaces. We also empower advertisers to reach shoppers, using their own voice to explain and demonstrate how their products meet shoppers' needs. We collaborate with various teams across multiple Amazon organizations to push the boundary of what's possible in these fields. We are seeking a science leader for our team within the Sponsored Products & Brands organization. You'll be working with talented scientists, engineers, and product managers to innovate on behalf of our customers. An ideal candidate is able to navigate through ambiguous requirements, working with various partner teams, and has experience in generative AI, large language models (LLMs), information retrieval, and ads recommendation systems. Using a combination of generative AI and online experimentation, our scientists develop insights and optimizations that enable the monetization of Amazon properties while enhancing the experience of hundreds of millions of Amazon shoppers worldwide. If you're fired up about being part of a dynamic, driven team, then this is your moment to join us on this exciting journey! Key job responsibilities - Serve as a tech lead for defining the science roadmap for multiple projects in the conversational ad experiences space powered by LLMs. - Build POCs, optimize and deploy models into production, run experiments, perform deep dives on experiment data to gather actionable learnings and communicate them to senior leadership - Work closely with software engineers on detailed requirements, technical designs and implementation of end-to-end solutions in production. - Work closely with product managers to contribute to our mission, and proactively identify opportunities where science can help improve customer experience - Research new machine learning approaches to drive continued scientific innovation - Be a member of the Amazon-wide machine learning community, participating in internal and external meetups, hackathons and conferences - Help attract and recruit technical talent, mentor scientists and engineers in the team
IN, TS, Hyderabad
At Amazon, we strive to be Earth's most customer-centric company, where customers can find and discover anything they want to buy online. Our mission in International Seller Services (ISS) is to provide technology solutions for improving the seller and customer experience, drive seller compliance, maximize seller success, and improve internal workforce productivity. Team's main focus is to build products that are scalable across different regions of the world, while working in partnership with ISS regional stakeholders and multiple partner teams across Amazon. As an Applied Scientist, you will be responsible for modeling complex problems, discovering insights, and building risk algorithms that identify opportunities through statistical models, machine learning, and visualization techniques to improve operational efficiency. As an Applied Scientist, you will leverage your expertise in Machine Learning, Natural Language Processing (NLP), and Large Language Models (LLM) to develop innovative solutions for Amazon's ISS team. You'll be responsible for modeling complex problems, building innovative algorithms, and discovering actionable insights through statistical models and visualization techniques to enhance operational efficiency in the e-commerce space. The role combines usage of latest AI technology with practical business applications, requiring someone passionate about transforming the way we interact with technology while delivering measurable impact through advanced analytics and machine learning solutions. You will need to collaborate effectively with business and product leaders within ISS and cross-functional teams to build scalable solutions against high organizational standards. The candidate should be able to apply a breadth of tools, data sources, and Data Science techniques to answer a wide range of high-impact business questions and proactively present new insights in concise and effective manner. The candidate should be an effective communicator capable of independently driving issues to resolution and communicating insights to non-technical audiences. This is a high impact role with goals that directly impacts the bottom line of the business. Responsibilities: - Analyze terabytes of data to define and deliver on complex analytical deep dives to unlock insights and build scalable solutions through science to ensure security of Amazon’s platform and transactions Build Machine Learning and/or statistical models that evaluate the transaction legitimacy and track impact over time Ensure data quality throughout all stages of acquisition and processing, including data sourcing/collection, ground truth generation, normalization, transformation, and cross-lingual alignment/mapping Define and conduct experiments to validate/reject hypotheses, and communicate insights and recommendations to Product and Tech teams Develop efficient data querying infrastructure for both offline and online use cases Collaborate with cross-functional teams from multidisciplinary science, engineering and business backgrounds to enhance current automation processes Learn and understand a broad range of Amazon’s data resources and know when, how, and which to use and which not to use. Maintain technical document and communicate results to diverse audiences with effective writing, visualizations, and presentations Key job responsibilities • You will extract huge volumes of data from various sources and construct complex analyses. • You should be detail-oriented and must have an aptitude for solving unstructured problems. You should work in a self-directed environment, own tasks and drive them to completion • You should have excellent business and communication skills to be able to work with business owners to develop and define key business questions and to build data sets that answer those questions. You own customer relationship about data and execute tasks that are manifestations of such ownership, like ensuring high data availability, low latency, documenting data details and transformations and handling user notifications and training • You will work with distributed machine learning and statistical algorithms upon a large Hadoop cluster to harness enormous volumes at scale to serve our customers
US, CA, Sunnyvale
Ring & Blink is looking for a Senior Applied Science Manager to lead the AI development. In this role, you will be the leader of our passionate, talented, and inventive scientists, to develop industry-leading Multimodal AI, Research Infra, and scaling them successfully to production for the benefit of millions of Amazon Devices users. This is a unique, high visibility opportunity for a leader who wants to have business impact, and dive deep into computer vision problems. We are particularly interested in candidates with experience productizing edge-based computer vision systems. Key job responsibilities As a Senior Manager, Applied Science, you bring structure to ambiguous business problems and use science, logic, and practical experience to decompose them into straightforward, scalable solutions. You set the standard for scientific excellence and make decisions that affect the way we build and integrate algorithms. Your solutions are exemplary in terms of algorithm design, clarity, model structure, efficiency, and extensibility. You tackle intrinsically hard problems; you're interested in learning; and you acquire skills and expertise as needed. The ideal candidate is a strong, creative and highly-motivated Scientist/Engineers with hands-on experience in leading multiple research and engineering initiatives. You balance technical leadership with strong business judgment to make the right decisions about technology, tools, and methodologies.
US, CA, Santa Clara
Join the next science and engineering revolution at Amazon's Delivery Foundation Model team, where you'll work alongside world-class scientists and engineers to pioneer the next frontier of logistics through advanced AI and foundation models. We are seeking an exceptional Senior Applied Scientist to help develop innovative foundation models that enable delivery of billions of packages worldwide. In this role, you'll combine highly technical work with scientific leadership, ensuring the team delivers robust solutions for dynamic real-world environments. Your team will leverage Amazon's vast data and computational resources to tackle ambitious problems across a diverse set of Amazon delivery use cases. Key job responsibilities - Design and implement novel deep learning architectures combining a multitude of modalities, including image, video, and geospatial data. - Solve computational problems to train foundation models on vast amounts of Amazon data and infer at Amazon scale, taking advantage of latest developments in hardware and deep learning libraries. - As a foundation model developer, collaborate with multiple science and engineering teams to help build adaptations that power use cases across Amazon Last Mile deliveries, improving experience and safety of a delivery driver, an Amazon customer, and improving efficiency of Amazon delivery network. - Guide technical direction for specific research initiatives, ensuring robust performance in production environments. - Mentor fellow scientists while maintaining strong individual technical contributions. A day in the life As a member of the Delivery Foundation Model team, you’ll spend your day on the following: - Develop and implement novel foundation model architectures, working hands-on with data and our extensive training and evaluation infrastructure - Guide and support fellow scientists in solving complex technical challenges, from trajectory planning to efficient multi-task learning - Guide and support fellow engineers in building scalable and reusable infra to support model training, evaluation, and inference - Lead focused technical initiatives from conception through deployment, ensuring successful integration with production systems- Drive technical discussions within the team and and key stakeholders - Conduct experiments and prototype new ideas - Mentor team members while maintaining significant hands-on contribution to technical solutions About the team The Delivery Foundation Model team combines ambitious research vision with real-world impact. Our foundation models provide generative reasoning capabilities required to meet the demands of Amazon's global Last Mile delivery network. We leverage Amazon's unparalleled computational infrastructure and extensive datasets to deploy state-of-the-art foundation models to improve the safety, quality, and efficiency of Amazon deliveries. Our work spans the full spectrum of foundation model development, from multimodal training using images, videos, and sensor data, to sophisticated modeling strategies that can handle diverse real-world scenarios. We build everything end to end, from data preparation to model training and evaluation to inference, along with all the tooling needed to understand and analyze model performance. Join us if you're excited about pushing the boundaries of what's possible in logistics, working with world-class scientists and engineers, and seeing your innovations deployed at unprecedented scale.
US, MA, Boston
Applied Scientists in AWS Automated Reasoning are dedicated to making AWS the best computing service in the world for customers who require advanced and rigorous solutions for automated reasoning, privacy, and sovereignty. Key job responsibilities The successful candidate will: Solve large or significantly complex problems that require deep knowledge and understanding of your domain and scientific innovation. Own strategic problem solving, and take the lead on the design, implementation, and delivery for solutions that have a long-term quantifiable impact. Provide cross-organizational technical influence, increasing productivity and effectiveness by sharing your deep knowledge and experience. Develop strategic plans to identify fundamentally new solutions for business problems. Assist in the career development of others, actively mentoring individuals and the community on advanced technical issues. A day in the life A day in the life This is a unique and rare opportunity to get in early on a fast-growing segment of AWS and help shape the technology, product and the business. You will have a chance to utilize your deep technical experience within a fast moving, start-up environment and make a large business and customer impact. About the team Diverse Experiences Amazon Automated Reasoning values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn't followed a traditional path, or includes alternative experiences, don't let it stop you from applying. Why Amazon Automated Reasoning? At Amazon, automated reasoning is central to maintaining customer trust and delivering delightful customer experiences. Our organization is responsible for creating and maintaining a high bar for automated reasoning across all of Amazon's products and services. We offer talented automated reasoning professionals the chance to accelerate their careers with opportunities to build experience in a wide variety of areas including cloud, devices, retail, entertainment, healthcare, operations, and physical stores. Inclusive Team Culture In Amazon Automated Reasoning, it's in our nature to learn and be curious. Ongoing DEI events and learning experiences inspire us to continue learning and to embrace our uniqueness. Addressing the toughest automated reasoning challenges requires that we seek out and celebrate a diversity of ideas, perspectives, and voices. Training & Career Growth We're continuously raising our performance bar as we strive to become Earth's Best Employer. That's why you'll find endless knowledge-sharing, training, and other career-advancing resources here to help you develop into a better-rounded professional. Work/Life Balance We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there's nothing we can't achieve.
US, NY, New York
The Sponsored Products and Brands team at Amazon Ads is re-imagining the advertising landscape through industry leading generative AI technologies, revolutionizing how millions of customers discover products and engage with brands across Amazon.com and beyond. We are at the forefront of re-inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights. We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and strengthen the marketplace. If you're energized by solving complex challenges and pushing the boundaries of what's possible with AI, join us in shaping the future of advertising. Amazon Ads Response Prediction team is your choice, if you want to join a highly motivated, collaborative, and fun-loving team with a strong entrepreneurial spirit and bias for action. We are seeking an experienced and motivated Machine Learning Applied Scientist who loves to innovate at the intersection of customer experience, deep learning, and high-scale machine-learning systems. Amazon Advertising operates at the intersection of eCommerce and advertising, and is investing heavily in building a world-class advertising business. We are defining and delivering a collection of self-service performance advertising products that drive discovery and sales. Our products are strategically important to our Retail and Marketplace businesses driving long-term growth. We deliver billions of ad impressions and millions of clicks daily and are breaking fresh ground to create world-class products to improve both shopper and advertiser experience. With a broad mandate to experiment and innovate, we grow at an unprecedented rate with a seemingly endless range of new opportunities. We are looking for a talented Machine Learning Applied Scientist for our Amazon Ads Response Prediction team to grow the business. We are providing advanced real-time machine learning services to connect shoppers with right ads on all platforms and surfaces worldwide. Through the deep understanding of both shoppers and products, we help shoppers discover new products they love, be the most efficient way for advertisers to meet their customers, and helps Amazon continuously innovate on behalf of all customers. Key job responsibilities * Conduct deep data analysis to derive insights to the business, and identify gaps and new opportunities * Develop scalable and effective machine-learning models and optimization strategies to solve business problems * Run regular A/B experiments, gather data, and perform statistical analysis * Work closely with software engineers to deliver end-to-end solutions into production * Improve the scalability, efficiency and automation of large-scale data analytics, model training, deployment and serving * Conduct research on new machine-learning modeling to optimize all aspects of Sponsored Products and Brands business